5.3.16

Structure Your Social Business as a B Corp.

Two new corporate designations should help you if you decide to become a social entrepreneur: Certified B Corps and benefit corporations. Both are designed to galvanize social entrepreneurship community and further its goals. The concept of a B corpora …

3.31.16

The First Hawaiian Certified B Corp

Hawaiian Paddle Sports, a Maui eco-tour company specializing in ocean activities, announced it has become a Certified B Corporation. It is the first company on Maui and one of only seven in the Hawaiian Islands to receive this prestigious designation. …

3.2.16

Social Purpose vs. Benefit Corporations

Corporate lawyers often react negatively to benefit corporations. “I thought the idea was kooky at the first meeting,” says William Clark, a partner at Philadelphia law firm Drinker Biddle & Reath. “The law is impractical and unworkable,” says Mich …

1.26.16

Is A B Corp Right For Your Business?

Many businesses today claim that they’re in the business of “doing good.” And they do their best to prove it, often by publishing a page on their website or social media posts about their charitable efforts. But what if your business’s legal structure …

1.20.16

Benefit Corporations = Sustainable Economy

In 2015, we witnessed what is possible when large groups of people come together to change the world. But with the adoption of both the Sustainable Development Goals (SDGs) and the Paris Agreement, we have a lot of promises to keep and work to get done …

11.5.15

Profitable Social Entrepreneurship

Many people believe that entrepreneurship is about making money — the more the better. Yet there are a growing number of entrepreneurs whose desire for money and definition of success is tied to making the world a better place. These social entreprene …

10.29.15

Building a Socially Conscious Business

I’ve interviewed hundreds of social entrepreneurs from around the world and one of the most important questions they face when starting is this: should I weave a cause into my business right away or should I wait until my business is off the ground? Th …

10.5.15

Impact Is The New Mobile

It’s no longer acceptable for a website to not render well on mobile. In the next decade, it won’t be enough for a company to merely be profitable — customers, employees and investors will all demand that a company produce positive impact, as well. Thi …

9.10.15

Appreciating Socially Conscious Companies

If you would have asked me a year ago to give an example of a sustainable organization I would have thought of Tom’s Shoes and that’s probably about it. I’ve heard the term used for a while now, but I never truly understood what being a socially consci …

9.1.15

Social Selling: Getting Your Salespeople Onboard

3 Tactics to Get Salespeople to Embrace Social Selling. Today’s technology-enabled buyers do their own research before calling a sales rep. They use blogs, discussion forums, Twitter, LinkedIn, and even Facebook to frame business issues, identify optio …

8.25.15

4 B Corps and 4 Benefits They Didn’t See Coming

When CauseLabs became a B Corp late last year, we knew we were joining an inspiring, energized network of more than 1,300 businesses in 41 countries redefining success in business. We completed the rigorous assessment because it seemed a natural fit fo …

8.20.15

The New Entrepreneur Path for Building a Profitable Conscious Business

 We are experiencing a pivotal moment of awakening, a massive shift in consciousness that is occurring all over the globe. In the business sector, this is evidenced by the growing number of entrepreneurs, owners and executives who desire to combine mak …

8.19.15

When Purpose Turns a Profit

Building bigger—and better—bottom lines, today’s new breed of caring capitalists blur the lines between “for-profit” and “nonprofit.” Twenty-five years ago, Andrew Kassoy followed a path all too common among bright, young business-minded graduates of h …

8.17.15

Social Seal of Approval Lures Talent

The Social Seal: Employers Tout Their B Corp Label as a Credential to Compete for Young Hires  companies compete to lure young, socially minded talent, they are stepping up their B game. More companies are touting the B Corp logo, a third-party seal of …

8.15.15

More States Encourage ‘Companies with a Conscience’

Big City Farms of Baltimore sells fresh produce to restaurants and consumers. More states are promoting such “benefit corporations” to encourage economic development with some social benefit. (Big City Farms Inc.) Conscious Companies In the last four y …

8.15.15

Companies with Benefits

In recent years, Warby Parker has become the eyeglass-maker of choice for hipsters. In a recent GQ taxonomy of the different varieties of nerd, all but one of the nerds were wearing a pair of Warby Parkers. The company’s approach—selling stylish specs …