4.15.20

The Power of Your LinkedIn Persona

There’s no tool that matches the Internet in terms of speed and breadth when it comes to connecting people. Whether you are looking for new clients, hoping to expand your business, or searching for a new job, creating an accurate and compelling online …

1.6.20

LinkedIn is Committing to be carbon negative by 2030

LinkedIn is proud to be part of Microsoft’s commitment to be carbon negative by 2030. We’re committed to ambitious goals and a new plan to reduce and ultimately remove our carbon footprint. This includes: A pledge to being carbon negative by 2030, and, …

1.2.20

How to Tell A Story on Social Media

For me, I’m only interested in one thing. The thing that binds us all together. No matter who you are or what your profession is – whether you’re an entrepreneur or in sales or a designer or a developer – no matter what you do, your job is to tell a st …

12.23.19

Your Social Media Marketing Initiatives Must Start With Strategy

Companies must create a plan for the strategic use of social media for the same reason they must have a business plan. The outcome that results from developing a strategy serves as a map for the organization’s methodology for using social media for the needs of companies and their customers.

1.18.18

Facebook: Cutting Off Businesses, Brands & Media from News Feed

Facebook announced the end of the Facebook News Feed as we know it. In a Facebook post, Mark Zuckerberg today wrote: “recently we’ve gotten feedback from our community that public content — posts from businesses, brands and media — is crowding out the …

1.3.17

6 Lessons For Social Entrepreneurs From 2016

In recent weeks, I have seen a common theme proffered on social media: good riddance to 2016. For some it is about politics; for others, it is the deaths of favorite artists or actors. The fact is, however, 2016 wasn’t so different from other years, fu …

12.19.16

What It Means To Be A Neurohacker

Dr. Zachary Stein, philosopher of education and a research member of the Neurohacker Collective, begins a series on the ethics of neurohacking. This series is part of our commitment to engage our research community on the challenges and opportunities i …

12.16.16

Monique Péan: Redefining What’s Most Valuable

Life can change in an instant. For Monique Péan, it was the death of her sister Vanessa in a tragic car accident. “She was 16 and amazing and full of life, so intelligent,”Péan said. “I had to really take a moment to think about what had happened and h …

12.15.16

Artificial Intelligence Will Revolutionize Marketing

In 2015, I shared a bold prediction from LeadGenius cofounder Anand Kulkarni: “In just 10 years most salespeoples’ jobs will be replaced by artificial intelligence.” As I wrote then and as I believe today, sales is not going away. Salespeople are not g …

11.17.16

Changing the Planet (And The Seafood Menu)

Bren Smith is the founder of GreenWave, an organization dedicated to restoring oceans, mitigating climate change and creating jobs via ocean farming of sea greens and shellfish. We spoke with Bren and his newest board member Mike Shim about why a ‘blue …

11.9.16

How to Be a Social Entrepreneur

Christopher Gray’s first job title after graduation was C.E.O. As the son of a single mother who lost her job during the recession, he knew he would need considerable financial aid to pay for college. After seven strenuous months of searching for schol …

9.27.16

Social Entrepreneurship = The New Black

Greed is good. Who cares about the rest? Luckily, that way of thinking is outdated thanks to the rise of social entrepreneurship worldwide. Focusing on the triple bottom line (people, planet, and profit) companies are now looking to create value for al …

9.9.16

Let My People Go Surfing

Patagonia founder Yvon Chouinard is a reluctant businessman who owns a company that is steadily approaching $1 billion in annual sales. To show how he has balanced a thriving business with an unwavering dedication to environmental preservation, he is r …

9.1.16

Introducing the Zentrepreneur

You’ve seen the entrepreneur game-changing up a Silicon Valley storm. Perhaps you’ve met more recent additions to this can-do tribe: there’s the micro-entrepreneur, eagerly hopping along Task Rabbit with dry cleaning deliveries, and the social entrepre …

8.5.16

LinkedIn Unveils its Newest Feature: Q&A Videos

Have you checked your Facebook, Snapchat, Instagram, or Twitter lately? If so, you have probably seen that video is dominating social media nowadays. Not only are video based features fun for users to watch and share, they also increase the amount of t …

7.22.16

Young Entrepreneurs Take Bite Out Of Hunger

How can 50 million Americans face hunger and not know where their next meal is coming from while 40 percent of food gets wasted? Millennial social entrepreneurs are cooking up solutions. Rachel Sumekh, 24, co-founded Swipe Out Hunger, which allows coll …

7.19.16

Lose The Ego, Gain A Soul

Chances are, if you’re a startup or a small business, at some point you’ve asked yourself: “How do I effectively launch my brand?” While there are quite literally hundreds if not thousands of ways to get the word out these days, the truth is, unless yo …

7.13.16

The Future: Workplaces that Make You Healthier

When McKesson decided to revamp its headquarters in Richmond, Va., it knew it was time for a radical change. The drug distribution giant also knew it needed a workplace that was not only inspiring but reflected its primary mission: making people health …

7.7.16

Superpower Intrigue in LinkedIn Sale

In Silicon Valley, everyone wants to be Mark Zuckerberg. Company founders dream of corporate structures like those at Facebook, where Zuckerberg has ultimate control thanks to a special kind of stock that gives him 10 votes on corporate matters for eve …

7.6.16

Conscious Capitalism: More Than Just Profit Making

The Social Enterprise Summit 2016 on the topic ‘Doing Business with a Conscience’ was held in Mumbai on July 1. The summit brought together civil society leaders, social enterprises, and corporates on a common platform which included names like Raj Sis …

6.29.16

How Chatbots Will Change The Future Of Business

Don’t let the fun, casual name mislead you. Chatbots—software that you can “chat with”—have serious implications for the business world. Though many businesses have already considered their use for customer service purposes, a chatbot’s internal applic …