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Establish a Meaningful Social Purpose for Your Brand

Weaving social purpose into a business is becoming an increasingly popular trend. From seeking certification as a B Corporation — in […]

In recent weeks, I have seen a common theme proffered on social media: good riddance to 2016. For some it

Bren Smith is the founder of GreenWave, an organization dedicated to restoring oceans, mitigating climate change and creating jobs via

A whole range of certifications give shoppers a clue which food products on grocery shelves are good for the earth,

Greed is good. Who cares about the rest? Luckily, that way of thinking is outdated thanks to the rise of

Corporate lawyers often react negatively to benefit corporations. “I thought the idea was kooky at the first meeting,” says William