Your “Rock Star” Employee Duplicated
Apple might fancy another Steve Jobs, Berkshire Hathaway could be seeking a second Warren Buffett and Comedy Central might be on […]
Employment Brand
Employment Brand
Benefit Corporations, Employment Brand
Appreciating Socially Conscious Companies
If you would have asked me a year ago to give an example of a sustainable organization I would have thought
Benefit Corporations, Blog, Employment Brand, Enterprise Social Media, Leadership, LinkedIn
Social Selling: Getting Your Salespeople Onboard
3 Tactics to Get Salespeople to Embrace Social Selling. Today’s technology-enabled buyers do their own research before calling a sales
Blog, Employment Brand
7 Companies Where Creative People Thrive
If you have creativity in your blood, there’s nothing worse than working in an environment that stifles your out-of-the-box thinking—and nothing better than finding a company that’s built by and for people just like you.
Blog, Employment Brand
4 Ways to Build Your Employment Brand
Your employment brand is very similar to your personal brand in respect to marketing your expertise to the people in your networks. However, when you create your employment brand, you’re specifically marketing yourself as a job seeker for employers and recruiters. By doing this, you can help recruiters discover you as a potential candidate for their company.
Blog, Employment Brand, Enterprise Social Media
9 Steps to a Successful Employer Branding Strategy
Never has current and future talent been more important to business success than it is today. Today, organizations discuss having a “people advantage” and work with “talent optimization.” There are also new titles and positions like “Chief Talent Officer.” Attracting and retaining the right talent is becoming a key organizational capability. The industry is quickly moving away from a short-term recruitment focus to a long-term employer branding focus.