Weaving social purpose into a business is becoming an increasingly popular trend. From seeking certification as a B Corporation — in which a for-profit company meets certain standards of social and environmental performance — to pursuing impact inves …
Greed is good. Who cares about the rest? Luckily, that way of thinking is outdated thanks to the rise of social entrepreneurship worldwide. Focusing on the triple bottom line (people, planet, and profit) companies are now looking to create value for al …
Chances are, if you’re a startup or a small business, at some point you’ve asked yourself: “How do I effectively launch my brand?” While there are quite literally hundreds if not thousands of ways to get the word out these days, the truth is, unless yo …
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