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Weaving social purpose into a business is becoming an increasingly popular trend. From seeking certification as a B Corporation — in which a for-profit company meets certain standards of social and environmental performance — to pursuing impact inves …
As CEO of a startup in launch mode, you could build a product or service and sell to any customer. Make a list of all the possible market segments and specific measures used to evaluate these segments and you might run out of resources before you even get started…how should you narrow down the list of options to make the best choice?
If you’re a co-founder of a startup, then you know how hard it is to acquire those first customers…to help you get more customers, here are 5 effective marketing strategies that are proven to help your startup succeed in today’s competitive market!
By embracing social media you can keep in touch with and inform your customers to a greater degree than ever before.
See how three businesses used inventive and effective social-media strategies to boost brand awareness, build relationships with customers and drive sales.
If you have creativity in your blood, there’s nothing worse than working in an environment that stifles your out-of-the-box thinking—and nothing better than finding a company that’s built by and for people just like you.
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