8.17.15

Social Seal of Approval Lures Talent

The Social Seal: Employers Tout Their B Corp Label as a Credential to Compete for Young Hires ¬†companies compete to lure young, socially minded talent, they are stepping up their B game. More companies are touting the B Corp logo, a third-party seal of …

9.16.13

Social Media Campaigns: Lots to ‘Like’ About True Fan Engagement

Attracting fans is one thing, but engaging them and determining your true brand influencers and those who interact with your brand are the real goals to develop a successful social media campaign…