Social Seal of Approval Lures Talent
The Social Seal: Employers Tout Their B Corp Label as a Credential to Compete for Young Hires companies compete to […]
Blog, Brand Ambassador
Brand Ambassador
Blog, Brand Ambassador, Leadership
Common Myths About Branding Dispelled
“Branding” has existed for thousands of years. In the beginning, it was an identifying mark that helped buyers recognize they
Blog, Brand Ambassador
Empowering your employees as social brand ambassadors
Organizations large and small from both the for-profit and not-for-profit sectors often cite their people as one of their brand’s greatest assets.
While some have taken steps toward empowering their team members as brand ambassadors offline, few have developed a digital strategy to arm employees online as well.Though social media sites such as Facebook, Twitter and LinkedIn have proven to be effective tools for the marketing staff to engage in large-scale brand building, there’s still a disconnect between brand-based and employee-powered social media engagement.
Brand Ambassador, Enterprise Social Media
11 Ways to Engage Customers Using Social Media
Are there rules of engagement in social media? If so, which ones apply to small businesses?
“If you’ve ever wondered how to engage better on social media, you’re not alone,” according to Everything-PR.com. “The world of Facebook, Twitter, and Pinterest can be confusing—and most marketers are still trying to figure things out. When should you post? What should you post? What are the rules?”